print
|
Education For Life is an education loan program that I was developing a brand for. The company handed me a giant market research document prepared by Thomson and their findings concluded that the borrowers (parents) prefer low maintenance education loans because they don't have enough time in their lives. The image of a person studying under a tree is a poetic way of saying, "this loan will enable you and your family to work or study with less stress." |
|
| Thomas Schorn | ||
